Saudia, the national flag carrier of Saudi Arabia, has been recognized with multiple prestigious awards at the 2025 TravelPlus Airline Amenity Awards and the Onboard Hospitality Awards, held alongside the World Travel Catering & Onboard Services Expo in Hamburg, Germany. These accolades highlight the airline’s continued dedication to providing exceptional guest experiences and its leadership in onboard hospitality.
Among the standout achievements, Saudia’s collaboration with renowned lifestyle brand ELIE SAAB for its premium amenity kits garnered Gold Awards in several categories. These included:
Business Class: The Middle East
First Class: Unisex Kit Middle East
Business Class: Amenity Kit Program for the Rest of the World
The new ELIE SAAB premium amenity kit collection marks a landmark in aviation luxury, bringing a touch of elegance to Saudia’s First and Business Class services. The kits, designed exclusively for Saudia’s top-tier passengers, impressed judges with their sophisticated design and luxurious contents, setting a new standard for in-flight amenities.
