ITB Asia 2024 to Unite Global Business Travel Leaders in Singapore

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ITB Asia, recognized as Asia’s premier travel trade show, will convene industry leaders from around the globe at Marina Bay Sands, Singapore, from March 23 to 25, 2024. Now in its 17th year, this event is organized by Messe Berlin Asia Pacific and supported by the Singapore Exhibition & Convention Bureau. It encompasses key sectors of the travel industry, including leisure, MICE (Meetings, Incentives, Conferences, and Exhibitions), business travel, and travel technology, solidifying its status as the largest travel trade show in the region.

The event is set to feature thousands of exhibitors from Asia Pacific, Europe, the Americas, Africa, and the Middle East, showcasing a wide array of industries such as destinations, airlines, hotels, theme parks, inbound tour operators, and travel technology firms. ITB Asia has established itself as the central hub for the travel industry, fostering valuable connections and business opportunities. It serves as a vital platform for international exhibitors to engage with leading travel companies and emerging SMEs in Asia, as well as top buyers from MICE, leisure, and business travel sectors.

With over 1,838 exhibitors, more than 1,300 buyers, and over 13,000 attendees expected, ITB Asia is an essential B2B event for travel professionals eager to connect and expand their networks. Experience the dynamic environment of ITB Asia, the leading travel trade show in the region.

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